Interactive Campaign

Simobil the second largest mobile operator in Slovenia has chosen Mobiuu to implement mobile-based sweepstake to promote the largest annual event for electronic music named »Party with a Cause«. This totally interactive mobile sweepstake used 2D barcodes and a Scanlife technology. Different barcodes were published on each advertising media (billboards, flyers, website, print, citylights etc.) to track campaign performance. The 2D code engaged users to a mobile sweepstake with a goal to raise awareness of the upcoming event.

Simobil – Mobile Operator

PHP / HTML / Javascript / Scanlife Platform